Search Engine Optimization
Search engine optimization (SEO) is the practice of organically increasing search engine results pages (SERPs) rankings to improve the quality and quantity of traffic to your website. Organic results are earned rather than paid. With the ever-changing landscape of search, it's important to choose a partner who stays updated and can optimize your presence across the web, not just Google. CTRL+ALT Digital will help ensure your business information and website are found when potential customers are searching for you and your services.
There are a lot of factors that go into calculating your organic search rankings. Many people only think of content, which is extremely important, but other factors such as technical SEO, website usability, mobile-first design, link building and site speed for both on-page SEO and off-page SEO, are also very important, albeit often overlooked. Examples of on-page SEO tasks include keyword research, internal link building, technical SEO audits and page content optimization. Off-page SEO examples include reputable link building, toxic backlink removal, citations and reputation management. Staying updated on Google’s algorithm changes and monitoring your rankings and competitors can be time-consuming. It's also ineffective unless done consistently. It’s important to work with a partner who stays updated on the latest best practices and monitors your rankings daily.
At CTRL+ALT Digital we employ a holistic view for SEO. We’ll first conduct a thorough audit of your website and competitors, present the findings and then map out our customized plan of action. Your plan will be customized for you, no templates, no cookie-cutter sales pitches, no outdated SEO tactics that no longer matter to search engines – just real results.
SEO is not a one size fits all approach. We can also provide white label SEO services, SEO consulting and SEO audits in addition to our ongoing optimizations and support. Before you hire an in-house SEO manager, let’s chat about how we can put our expertise to work for you.
SEO services include:
- Content Writing & Strategy
- Technical SEO
- Link Building
- Keyword Research/Monitoring
- Site Migrations
- Competitor Analysis/Monitoring
- Citations Setup & Management
- Google Penalty Removal
- Analytics Setup & Monitoring
- Google Search Console Setup & Monitoring
- Site Speed Updates
- XML Sitemap Configuration
- Website Performance Enhancements
- Monthly Reporting
- Dedicated Account Manager