Client Overview
Big Wine Glasses contacted CTRL+ALT Digital from a referral and hired us to help with a holiday and spring push for their big wine glasses products.
We handled all aspects of marketing services including developing, managing and optimizing Google Search and Google Shopping Ads, Microsoft Ads and Facebook/Instagram Ads campaigns which resulted in a steady lift in sales on their website. We also helped set up proper e-commerce tracking to ensure all efforts could be properly measured and attributed.
We developed the campaigns, the creative and ad copy. We also revamped their entire email marketing campaigns, designing, developing, copywriting and launching a new Welcome Email Series and Abandon Cart email, which resulted in immediate conversions.
We went above and beyond to not only execute marketing services but also consistently provided proactive UX recommendations that were implemented to improve the user experience on the Big Wine Glasses Shopify website.